Short, entertaining and fun videos have become the boom of content marketing, and it is no secret that since TikTok arrived to the world of social networks, the way of watching content has changed forever and users have become increasingly demanding. That is why the world of social media is evolving to include this format within their tools, catch the attention of its users and not be forgotten.
Now it’s Facebook who’s getting into the game, and not to be left behind, they’ve announced Reels as one of their new features. It took a while, but many are happy with the news! In Cute Digital Media we tell you all the details.
Will it work the same as on Instagram?
Yes, the dynamic will be exactly the same and we dare say that just like Instagram, it will be the type of content that will generate the most reach.
Here we explain a little of its functionalities:
- Duration: you will be able to create videos from 15 seconds to one minute long, this way, users will be able to exploit even more their creativity and undoubtedly surprise with incredible creations.
- Audio: In Facebook Reels you can not only find a variety of music and audios, but also a wide library of augmented reality sounds, which we are sure will blow your imagination to include them in your content and capture the attention of your friends or potential customers if you have a business.
- Recording: when creating videos you can pause recording, delete clips or add speed effects at any time.
- Publications: you will be able to choose the audience you want to reach, leaving your publications private, public or choosing a specific group of people.
- Connection with Instagram: all the reels you create on Facebook can also be shared at the same time on Instagram or vice versa.
When can I start using Reels on Facebook?
The announcement is recent and some details have been known that have users excited. At the moment this feature will be available for the United States, India, Canada and Mexico.
Surely in a few weeks most accounts worldwide will have the update and will be able to enjoy this new feature. Although you must take into account the following limitations:
- You don’t meet all the requirements: If the account belongs to someone under the age of 13, they won’t be able to watch Reels videos.
- Account is limited: If the profile has been sanctioned, Facebook may hide the reels in your account.
If I have a business in Miami, how can I profit from it?
As we said before, Reels have stolen the limelight because of the ability it gives users to reach thousands and thousands of people with their content, and it is definitely one of the weapons that businesses in Miami are using to attract the attention of new potential customers. In addition, because surely, you can advertise with them and this will give a plus to the brands to convince their target to buy or purchase their services.
Want expert help using Facebook reels?
If you are looking for a digital marketing agency in Miami to help you make the most of this feature to boost your brand and increase your sales, contact us today for a FREE consultation! Here we have a specialized marketing team that will help you generate the best content and achieve your goals.
And as always, stay tuned to our blog, we’ll be posting new details about this news, see you soon!
