Instagram stories have become everyone’s favorite and how not, if it’s an easy and quick tool where you can publish your business content. But… Did you know that thanks to this feature you can get more followers? Here at Cute Digital Media we know that you want to get your business to increase its numbers on Instagram, that’s why we prepared this article for you, with the 5 strategies to get followers with Instagram Stories.
Let’s start by styling your content
Have you seen that your favorite influencers always upload stories with some style of original content or with specific filters, well you can not stay behind, you should start looking for what content you want to upload and decide if you are going to use filters or a special design, so all the public will identify your stories and you will attract more followers.
Try to make your Instagram account show the same thing on your profile, stories and Reels, so users will find you easier and identify what your business offers.
Create a story calendar to help you gain followers
Uploading too many Instagram Stories a day can exhaust your followers and cause them to skip your content. So if you’ve already defined what you want to publish, it’s time to create a calendar. Our recommendation is to find the ideal day and time to publish your stories.
If you don’t know how to determine it, Instagram makes your life easier, you just have to enter your account settings and check your stats, there you can see which was the content with which the public interacted more and which had a greater reach, this way you will know when you should upload content to attract followers.
Increase your audience with the use of stickers or labels
Just like feed posts, Instagram stories can also reach thousands and thousands of people who are browsing the app, without needing to follow you, and all thanks to the tags you use. Learn about the types of tags you can use to attract more audience here.
- The location label
If you’ve been to a famous or interesting place, share this experience with your followers using the location sticker, whether it’s a city, a store, a restaurant or your own business. With this sticker you can be found more easily and your views will go up considerably.
- The Hashtag
Don’t be afraid to use hashtags in your stories, it’s time to make the most of them. In this case you should be selective with these tags, so we recommend that they are those that have been used between 5k and 500k on the platform.
If someone follows this tag, your stories will most likely be relevant to this user and you’ll have a better chance of them liking your content and following you.
Ah! and as we already know that on Instagram everything must look perfect, if you don’t want that hashtag to be seen you can minimize them and cover them with a gif, a photo or a good song, this way you won’t be afraid to put as many tags as you want to achieve greater reach.
- The mention label
You’re with your friend and you uploaded a photo with him, what better time to tag him in your stories, so not only your friend will have visits from your followers, but also his followers will discover you and will enter your profile to look at your content. So take advantage of every tag they make and put them in your stories!
- The Instagram sticker
When you enter Instagram you’ve probably seen a story out of the ordinary that is always in the top positions, because it is a sticker that the Instagram algorithm has given us, they are usually on specific topics such as world earth day or a festival. When you use these stickers you can achieve more reach, since you will always be within the first bubble, that is, when users explore their Instagram Stories they will see your content faster.
Get the most out of this tool
Instagram Stories are like a blank piece of paper where you can let all your creativity flow, so it’s time to make the most of it and attract followers through this.
An important tip is to create storytelling in your Instagram Stories, it doesn’t hurt to make your audience laugh a little or tell experiences that might interest them, so they will share your content to their friends and react to your stories. Remember that Instagram’s algorithm favors you if you get more interactions, so create creative and fun content using tools like polls, music, among others.
With Instagram Stories you can also attract an audience to your business
This Instagram tool not only serves to get more followers and views, but it is also an excellent way to promote your business and content, so take advantage of it, and post promotions, offer your products and services, and most importantly invite your community to swipe up if you have more than 10000 followers, so you can drive them to your website and increase traffic to your page.
Now that you know how to get the most out of your Instagram stories, it’s time to take all these strategies and use them not only to gain followers but also to attract potential customers to your business. So let’s get to work, and if you need help with your social media content, contact us! What better way to get started in the world of marketing than with a specialized team, we are your digital agency in Miami!
